Gem Fitzrovia Hotel

4.0 star property
Family-friendly hotel with 24-hour front desk and coffee shop/cafe

Photo gallery for Gem Fitzrovia Hotel

Triple Room
Bar (on property)
Bar (on property)
Superior Twin Room | Bathroom
Front of property

Reviews

8.4 out of 10
Very good

Popular amenities

  • Breakfast available
  • Bar
  • Room service
  • 24/7 front desk
  • Housekeeping
  • Air conditioning
The current price is AU$204
includes taxes & fees
9 Mar - 10 Mar

Explore the area

Map
20-28 Bolsover Street, London, England, W1W 5NB
  • Regent's Park
    ‪7 min walk‬
  • Oxford Circus
    ‪10 min walk‬
  • Oxford Street
    ‪14 min walk‬
  • London (LHR-Heathrow)
    ‪51 min drive‬

Room options

Superior Twin Room

Highlights

Individually decorated
Air conditioning
Heating
Connecting rooms available
Free cots/infant beds
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
  • 15 sq m
  • Sleeps 3
  • 2 Single Beds

Triple Room

Highlights

Individually decorated
Air conditioning
Heating
Connecting rooms available
Free cots/infant beds
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
  • 20 sq m
  • Sleeps 3
  • 1 Double Bed and 1 Double Sofa Bed

Superior Single Room

Highlights

Individually decorated
Air conditioning
Heating
Connecting rooms available
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
Shower/bath combination
  • 15 sq m
  • Sleeps 1
  • 1 Single Bed

Superior Double Room

Highlights

Individually decorated
Air conditioning
Heating
Connecting rooms available
Free cots/infant beds
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
  • 15 sq m
  • Sleeps 3
  • 1 Double Bed

Executive Double Room

Highlights

Individually decorated
Air conditioning
Heating
Connecting rooms available
Free cots/infant beds
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
  • 18 sq m
  • Sleeps 3
  • 1 Double Bed

Executive Twin Room

Highlights

Individually decorated
Air conditioning
Heating
Connecting rooms available
Free cots/infant beds
Flat-screen TV
Hypo-allergenic bedding
Blackout curtains
  • 18 sq m
  • Sleeps 3
  • 2 Single Beds

Similar properties

About the area

London

A family-friendly stay in London awaits you at Gem Fitzrovia Hotel. Within a 10-minute stroll you'll find Oxford Circus and The British Museum within a 30-minute walk. Highlights at this hotel include a restaurant and in-room free WiFi. .The restaurant, XX-XXVIII Restaurant, serves international cuisine and is open for breakfast, lunch and dinner. The hotel's own lounge bar is a nice place to enjoy a drink. 139 square feet (13 square metres) of event facilities include 3 meeting rooms and conference space, and other business amenities include a business centre. Additionally, you'll find free Wi-Fi in public areas, a coffee shop/cafe and a snack bar/deli. Continental breakfast is available on weekdays between 7:00 AM and 10:00 AM and on weekends between 8:00 AM and 10:30 AM. .Places within a 30-minute walk of this 4-property class London City Centre hotel include Piccadilly Circus and Hyde Park.

What's nearby

  • The British Museum - 3 min drive - 1.8 km
  • Piccadilly Circus - 5 min drive - 2.4 km
  • Hyde Park - 5 min drive - 2.7 km
  • Buckingham Palace - 7 min drive - 3.6 km
  • London Eye - 9 min drive - 4.4 km

Getting around

  • Great Portland Street Underground Station - 3 min walk
  • London Euston Station - 15 min walk
  • Heathrow Airport (LHR) - 51 min drive

Restaurants

  • ‪Caravan Fitzrovia - ‬2 min walk
  • ‪Pret a Manger - ‬2 min walk
  • ‪Pret a Manger - ‬3 min walk
  • ‪The Albany - ‬3 min walk
  • ‪The Junction - ‬2 min walk

About this property

Gem Fitzrovia Hotel

Family-friendly hotel with 24-hour front desk and coffee shop/cafe
There's a restaurant on site, as well as a coffee shop/cafe and a snack bar/deli. You can enjoy a drink at the bar/lounge. A business centre and 3 meeting rooms are available.

WiFi and wired Internet are free in public spaces. Event space at this hotel measures 139 square feet (13 square metres) and includes conference space. Multilingual staff, tour/ticket assistance, and concierge services are also featured at the family-friendly Gem Fitzrovia Hotel.

This 4-star London hotel is smoke free.

  • 86 guestrooms or units
  • 4 levels
  • 139 sq ft of conference space
  • 13 sq. m of conference space
  • Deli
  • Childcare (surcharge)
  • Business facilities
  • Conference space
  • Breakfast available (surcharge)
  • Dry cleaning
  • Self-service laundry
  • Front desk (24 hours)
  • Express check-out
  • Staff members are multilingual
  • Storage area for luggage
  • Front desk safe
  • Tour and ticket information
  • Concierge
  • Newspapers in lobby (free)
  • Bellhop
  • Lift
  • No smoking on site
  • Bar or lounge
  • Coffee shop
  • Dining venue
Gem Fitzrovia Hotel offers 86 air-conditioned accommodations with a safe and free newspapers. Each accommodation is individually decorated. Flat-screen televisions come with cable channels. Bathrooms include a combined bath/shower unit, designer toiletries, complimentary toiletries and hairdryers.

Guests can surf the web using complimentary wired and wireless Internet access. Business-friendly amenities include desks and telephones. Additionally, rooms include coffee/tea makers and blackout curtains. Hypo-allergenic bedding and an iron/ironing board can be requested. A nightly turndown service is provided and housekeeping is offered on a daily basis.

Languages

English, French, German

Property amenities

Internet

  • Available in all rooms: Free WiFi and wired internet
  • Available in some public areas: Free WiFi and wired internet

Parking and transport

  • No on-site parking available
  • Onsite parking includes off-street options

Food and drink

  • Continental breakfast available for a fee 7:00 AM to 10:00 AM on weekdays and 8:00 AM to 10:30 AM on weekends; GBP 19.50 to 24.50 per person
  • A bar/lounge
  • A coffee shop/cafe
  • A restaurant
  • Couples/private dining
  • Snack bar/deli

Restaurants on site

  • XX-XXVIII Restaurant

Family friendly

  • Highchair
  • In-room babysitting
  • Laundry facilities
  • Snack bar/deli

Conveniences

  • 24-hour front desk
  • Free newspapers in lobby
  • Guidebooks
  • Laundry facilities
  • Luggage storage
  • Safe at front desk

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Proposal/romance packages
  • Tour and ticket assistance
  • Turndown service

Business services

  • 139 square feet of conference space
  • 3 meeting rooms
  • Business centre

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Lift
  • Well-lit path to entrance

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes
  • Hypo-allergenic bedding

Bathroom

  • Designer toiletries
  • Hair dryer
  • Private bathroom
  • Shampoo
  • Shower/bathtub combination
  • Soap
  • Toilet paper
  • Toothbrush and toothpaste (on request)
  • Towels provided

Entertainment

  • Flat-screen TV with cable channels

Food and drink

  • 24-hour room service
  • Champagne service
  • Coffee/tea maker
  • Electric kettle

More

  • Air conditioning
  • Connecting rooms available
  • Desk
  • Electrical adapters
  • Free daily newspapers
  • Heating
  • Individual decor
  • Iron/ironing board on request
  • Laptop workspace
  • Mobile key entry
  • Phone
  • Safe

Policies

Check-in

Check-in start time: 3:00 PM; check-in end time: midnight
Early check-in subject to availability
Early check-in fee: GBP 24
Contactless check-in and check-out are available
Late check-in subject to availability
Minimum check-in age - 18

Check-out

Check-out before 11 AM
Contactless check-out
Late check-out subject to availability
A late check-out fee will be charged
Express check-out available

Special check-in instructions

Guests will receive an email 48 hours before arrival with check-in instructions; front desk staff will greet guests on arrival at the property
The credit card used to book the reservation must be presented by the cardholder at check-in along with matching photo identification.
Check-in hours are 3PM - Midnight on Friday and Saturday.

Access methods

Staffed front desk

Pets

  • No pets allowed, but service animals are welcome

Children and extra beds

  • Children are welcome.

Payment types

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for continental breakfast: approximately GBP 19.50 to 24.50 per person
  • Early check-in fee: GBP 24 (subject to availability)
  • Late check-out is available for a fee (subject to availability)

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
The name on the credit card used at check-in to pay for incidentals must be the primary name on the guestroom reservation
Special cancellation policies or charges may apply for group reservations (more than 8 rooms for the same property/stay dates)
This property accepts credit cards, debit cards and cash
Cashless transactions are available
Safety features at this property include a carbon monoxide detector, a fire extinguisher, a smoke detector, a security system and a first aid kit
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business or profession. No on-site parking is available. The name on the credit card used at check-in to pay for incidentals must be the primary name on the guest room reservation. Special cancellation policies or charges may apply for group reservations (more than 8 rooms for the same property/stay dates). This property accepts Visa, Mastercard, American Express, Diners Club, JCB International, debit cards and cash. For guests' safety, the property includes a carbon monoxide detector, a fire extinguisher, a smoke detector, a security system and a first aid kit in all accommodation. Cashless payment methods are available for all transactions and guests can access their rooms with a mobile device.

We should mention

  • Connecting/adjoining rooms are subject to availability and can be requested by contacting the property at the number on your booking confirmation.

Property is also known as

Fitzrovia Grange
Grange Fitzrovia
Grange Fitzrovia Hotel
Grange Fitzrovia Hotel London
Grange Fitzrovia London
Grange Fitzrovia Hotel London, England
Hotel Grange Fitzrovia
Fitzrovia Hotel
Grange Fitzrovia
Gem Fitzrovia Hotel Hotel
Gem Fitzrovia Hotel London
Gem Fitzrovia Hotel Hotel London

Frequently asked questions

What is the cancellation policy at Gem Fitzrovia Hotel?

Gem Fitzrovia Hotel offers free cancellation on select room rates. Check out the cancellation policy for more info.

How much does it cost to stay at Gem Fitzrovia Hotel?

As of 4 Mar 2025, prices found for a 1-night stay for 2 adults at Gem Fitzrovia Hotel on 9 Mar 2025 start from AU$204.29, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Is Gem Fitzrovia Hotel family-friendly?

You bet! With amenities such as babysitting services and laundry facilities, as well as highchairs and childcare services in the guestrooms, it's no surprise that Gem Fitzrovia Hotel is a hit with families.

Does Gem Fitzrovia Hotel serve breakfast?

Yep, continental brekkie is on offer weekdays between 7:00 AM and 10:00 AM and weekends from 8:00 AM to 10:30 AM.

Is there a free airport shuttle available at Gem Fitzrovia Hotel?

No, Gem Fitzrovia Hotel does not offer an airport shuttle service.

Is there a bar or restaurant at Gem Fitzrovia Hotel?

Yep, they've got a lounge bar and an onsite restaurant that serves international cuisine. Pre dinner cocktails anyone?

What time are check-in & check-out at Gem Fitzrovia Hotel?

Check-in begins at 3:00 PM. Check-out time is 11 AM.

Are pets allowed at Gem Fitzrovia Hotel?

No, only service animals are allowed.

Gem Fitzrovia Hotel Reviews

Reviews

8.4

Very good

Rating 10 - Excellent. 471 out of 1005 reviews
Rating 8 - Good. 349 out of 1005 reviews
Rating 6 - Okay. 103 out of 1005 reviews
Rating 4 - Poor. 56 out of 1005 reviews
Rating 2 - Terrible. 26 out of 1005 reviews

9.0/10

Cleanliness

8.6/10

Staff & service

8.2/10

Amenities

8.4/10

Property conditions & facilities

8.2/10

Eco-friendliness

Reviews

10/10 Excellent

Kate

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Perfect location and great amenities! Right by the tube stop and many restaurants around.
Stayed 3 nights in Nov 2024

10/10 Excellent

Carl

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Really nice stay at this hotel, perfect location for Oxford Street shopping / Christmas lights, theatre and restaurants.
Stayed 2 nights in Nov 2024

10/10 Excellent

Peter

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Gem in the Rough
Really nice quaint hotel. Very clean, and while it has a classic look overall, is fairly modern and fresh. Stayed there twice now for business and both times were great. Very quiet hotel and really get some great sleep.
Stayed 3 nights in Nov 2024

10/10 Excellent

Jane

Travelled with group
Liked: Cleanliness, staff & service, room comfort
Nice enough
The views from our windows were awful. Reception were lovely and polite. Breakfast could have been better.
Stayed 2 nights in Nov 2024

10/10 Excellent

Joshua

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
3rd stay here. Excellent hotel. Will be back.
Stayed 2 nights in Nov 2024

10/10 Excellent

S

Travelled with group
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Nov 2024

8/10 Good

Verified traveller

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
1 night stay
A little bit out of the way but easy access to the underground station at Great Portland Street. Very good selection of breakfast items
Stayed 1 night in Nov 2024

8/10 Good

Victoria

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Nov 2024

10/10 Excellent

John

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Nov 2024

8/10 Good

Virginia Sanchez

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities
Very comfortable, clean, and extremely well located. I'd definitely stay here again. The only non positive issues were that the bathroom had a weird smell coming in from the pipes (nothing unbearable) and that I would have loved to get some help carrying my luggage up the main entrance's stairs.
Stayed 4 nights in Nov 2024

4/10 Poor

Gustavo Ignacio

Liked: Staff & service
Disliked: Amenities, property conditions & facilities
Left the place as soon as I checked in.
Stayed 2 nights in Nov 2024

10/10 Excellent

Verified traveller

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Great Stay, Great Location
Had a really lovely stay, everyone was so friendly and welcoming, nothing was any bother. Breakfast choices were good. Location was great for access to Oxford Street and Soho areas. Would stay again.
Stayed 3 nights in Nov 2024

8/10 Good

Nathan

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Aug 2024

8/10 Good

Verified traveller

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Nov 2024

10/10 Excellent

Jane

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
All round good pleasant staff & facilities close to shops & underground 🤔
Stayed 3 nights in Nov 2024

10/10 Excellent

Ola

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 4 nights in Nov 2024

10/10 Excellent

Matthew

Stayed 2 nights in Nov 2024

8/10 Good

Andrea

Stayed 2 nights in Nov 2024

6/10 Okay

ANJUM

Liked: Cleanliness, staff & service
Room was so small that I have never seen a smaller hotel room ever.
Stayed 2 nights in Oct 2024

10/10 Excellent

Yetkin

Liked: Cleanliness, staff & service, property conditions & facilities
Clean comfortable nice. Friendly personnell. Very good location.
Stayed 5 nights in Nov 2024

10/10 Excellent

Giles

Business traveller
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Stayed 1 night in Nov 2024

8/10 Good

Riikka

Stayed 3 nights in Nov 2024

10/10 Excellent

Sam

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Nov 2024

10/10 Excellent

Kealy

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Lovely, quirky hotel.
Lovely boutique hotel in a great location for restaurants and access to central London. Lovely breakfast in a clean and relaxed dining area with very staff attentive. Lovely clean room with spacious bathroom.
Stayed 1 night in Oct 2024

8/10 Good

Paul

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Delightful Stay in Great Location
Hotel is very nice, and in a very good location. There was confusion about money off voucher at bar and inclusion of breakfast in booking, but resolved quickly and staff very apologetic. Menu on hotel website, accessed via qr code link in info folder in room was out of date. Dishes and prices had changed.
Stayed 1 night in Oct 2024