Assembly Leicester Square

3.5 star property
Hotel with a 24-hour front desk, near The British Museum

Photo gallery for Assembly Leicester Square

Exterior
Bar (on property)
Balcony
Living area
Deluxe Double Room

Reviews

8.0 out of 10
Very good

Popular amenities

  • 24/7 front desk
  • Bar
  • Housekeeping
  • Air conditioning
  • Free WiFi
The current price is AU$229
includes taxes & fees
23 Mar - 24 Mar

Explore the area

Map
27 - 31 Charing Cross Road, London, England, WC2H 0LS
  • The British Museum
    ‪13 min walk‬
  • Big Ben
    ‪16 min walk‬
  • London Eye
    ‪16 min walk‬
  • London (LHR-Heathrow)
    ‪45 min drive‬

Room options

Superior Double Room - No Window

Highlights

Soundproofed
Air conditioning
Heating
Private bathroom
Hairdryer
Daily housekeeping
  • 10 sq m
  • Sleeps 2
  • 1 Double Bed

Suite

Highlights

Soundproofed
Air conditioning
Heating
Separate bedroom
Private bathroom
Hairdryer
Daily housekeeping
  • 16 sq m
  • Sleeps 3
  • 1 Double Bed and 1 Single Sofa Bed

Deluxe Double Room

Highlights

Soundproofed
Air conditioning
Heating
Private bathroom
Hairdryer
Daily housekeeping
  • 13 sq m
  • Sleeps 2
  • 1 Double Bed

Similar properties

About the area

London

Assembly Leicester Square puts you in the heart of London, within a 20-minute stroll of The British Museum and Big Ben. Highlights at this hotel include a restaurant and in-room free WiFi. .For a drink, you can stop by the hotel's own lounge bar. Other amenities include free Wi-Fi in public areas, a 24-hour front desk and luggage storage. .Places within a 30-minute walk of this 3.5-property class London City Centre hotel include London Eye and Buckingham Palace.

What's nearby

  • The British Museum - 13 min walk - 1.1 km
  • Big Ben - 16 min walk - 1.3 km
  • London Eye - 16 min walk - 1.4 km
  • Buckingham Palace - 4 min drive - 2.0 km
  • Hyde Park - 5 min drive - 2.6 km

Getting around

  • Leicester Square Underground Station - 2 min walk
  • Charing Cross Station - 5 min walk
  • London (LCY-London City) - 39 min drive

Restaurants

  • ‪Burger King - ‬2 min walk
  • ‪Brewmaster - ‬1 min walk
  • ‪The Bear & Staff - ‬1 min walk
  • ‪Jollibee - ‬2 min walk
  • ‪Cork & Bottle Wine Bar - ‬1 min walk

About this property

Assembly Leicester Square

Hotel with a 24-hour front desk, near The British Museum
There's a restaurant on site. You can enjoy a drink at the bar/lounge. Public spaces have free WiFi.

This 3.5-star London hotel is smoke free.

  • 121 guestrooms or units
  • Front desk (24 hours)
  • Storage area for luggage
  • Lift
  • No smoking on site
  • Bar or lounge
  • Dining venue
Assembly Leicester Square offers 121 air-conditioned accommodations with a hairdryer and free toiletries. This London hotel provides complimentary wireless Internet access. Bathrooms include a shower. Housekeeping is provided on a daily basis.

Languages

English, French, Spanish

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • No on-site parking available
  • Street parking available

Food and drink

  • A bar/lounge
  • A restaurant

Family friendly

  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Luggage storage

Guest services

  • Housekeeping (daily)

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Bathroom emergency pull cord
  • Grab bar near toilet
  • Lift
  • Low-height counter and sink
  • Wheelchair accessibility

Room amenities

Bedroom

  • Bedsheets provided

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shower
  • Towels provided

More

  • Air conditioning
  • Heating
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 3:00 PM; check-in end time: anytime
Early check-in subject to availability
Early check-in is available for a fee
Contactless check-in and check-out are available
Minimum check-in age - 18

Check-out

Check-out before 11 AM
Late check-out subject to availability
A late check-out fee will be charged

Special check-in instructions

Front desk staff will greet guests on arrival at the property

Access methods

Staffed front desk

Pets

  • No pets allowed

Children and extra beds

  • Children are welcome.
  • Rollaway/extra beds are available for GBP 50 per night.
  • Cots (infant beds) are not available.

Payment types

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Early check-in is available for a fee (subject to availability)
  • Late check-out is available for a fee (subject to availability)
  • Rollaway bed fee: GBP 50 per night

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit/debit cards; cash is not accepted
Charges for extra guests may apply and vary according to property policy.
A credit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business or profession. No on-site parking is available. This property accepts credit or debit cards, Visa, Mastercard and American Express. Cash is not accepted. 

Property is also known as

Assembly Hotel
Assembly London
Assembly Hotel London England

Frequently asked questions

What is the cancellation policy at Assembly Leicester Square?

Assembly Leicester Square offers free cancellation on select room rates. Check out the cancellation policy for more info.

How much does it cost to stay at Assembly Leicester Square?

As of 14 Mar 2025, prices found for a 1-night stay for 2 adults at Assembly Leicester Square on 23 Mar 2025 start from AU$229.08, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Does Assembly Leicester Square serve breakfast?

Yeah, breakfast is available daily.

Is there a free airport shuttle available at Assembly Leicester Square?

No, Assembly Leicester Square does not offer an airport shuttle service.

Is there a bar or restaurant at Assembly Leicester Square?

Yep, they've got a lounge bar and an onsite restaurant.

What time are check-in & check-out at Assembly Leicester Square?

Check-in begins at 3:00 PM. Check-out time is 11 AM.

Are pets allowed at Assembly Leicester Square?

No, pets are not allowed.

Assembly Leicester Square Reviews

Reviews

8.0

Very good

Rating 10 - Excellent. 691 out of 1612 reviews
Rating 8 - Good. 471 out of 1612 reviews
Rating 6 - Okay. 261 out of 1612 reviews
Rating 4 - Poor. 107 out of 1612 reviews
Rating 2 - Terrible. 82 out of 1612 reviews

8.6/10

Cleanliness

8.6/10

Staff & service

7.2/10

Amenities

8.0/10

Property conditions & facilities

8.0/10

Eco-friendliness

Reviews

8/10 Good

Michel, Singapore

Stayed 4 nights in Nov 2024

6/10 Okay

Roni

Travelled with family
Liked: Cleanliness
Disliked: Staff & service, amenities
Fantastic location, Tiny rooms and they asked for 20 Euro for luggage storge. Also, Friends sent us a package for our birthday but the recepcion didnt inform us.
Stayed 4 nights in Dec 2024

6/10 Okay

Barry

Stayed 1 night in Dec 2024

8/10 Good

Paul

Business traveller
Liked: Cleanliness, staff & service, property conditions & facilities
Stayed 1 night in Dec 2024

6/10 Okay

Laura

Travelled with family
Liked: Property conditions & facilities
Disliked: Room comfort
good location, but.
From the start, it was odd. You entered and had to sign in on a computer screen and make your own room key. The room was small. There was no tv no safe no refrigerator no luggage rack no chair. The room was decorated with a big plastic pink bunny. The headboard on my daughter's bed was "decorated" with 2 belts with buckles. There was a pink rod light near the window. On our 2nd to last night, the restaurant on the 10th floor was apparantly hosting a party and the music was so loud- that 3 floors down it was seriously loud.
Stayed 5 nights in Dec 2024

10/10 Excellent

Verified traveller

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Dec 2024

6/10 Okay

Leanna Catherine

Liked: Staff & service
Good location a plus
Stayed 3 nights in Dec 2024

10/10 Excellent

Andrea

Stayed 2 nights in Nov 2024

2/10 Terrible

Richard

Business traveller
Liked: Cleanliness
Disliked: Amenities, property conditions & facilities
I was forced to pay £450 to stay I what can only loosely be called a hotel . The rooms are tiny, there are no tea / coffee making facilities and no room service . No tv in the room either . Room stat not changeable so too hot . Noisy throbbing sound at night time . Shower gel impossible to use as it didn’t fit its holder Rooftop bar is always closed for private parties . Lobby dark , cramped unwelcoming Awful
Stayed 1 night in Dec 2024

10/10 Excellent

Audimar, Carson

Liked: Staff & service, property conditions & facilities
Stayed 2 nights in Dec 2024

2/10 Terrible

Georgie

Business traveller
Disliked: Cleanliness, staff & service, property conditions & facilities, room comfort
Disgusting!
Upon checking in I found the room to be dirty, claustrophobic and in need of renovation. I spoke to reception who gave me a key to another room. This room had smashed tiles in the bathroom, door lock was dodgy and again nothing like the pictures on Hotels.com. They offered me a refund for the 2 days I had booked which I gratefully accepted and asked for a confirmation email. When the status didn't change I rang back up and they said not to worry, I'm on the refund list it just takes 3-5 days. Again no names given when asked and no confirmation email received. It's now 5 working days later so I called and they said "the company who does our refunds has rejected yours" which quickly changed to "we do the refunds but we aren't doing yours" after I asked for the name of the company. No names offered and the email address given is incorrect. Finally I was told that I was lying about both members of staff who confirmed a refund was on the way as "his staff know not to say that" Refused to check CCTV which clearly would have shown this and refused to listen to recorded calls. Appalling customer service to go with the disgusting hotel that has now lost me over £500 for the 2 nights.
Stayed 1 night in Nov 2024

10/10 Excellent

Danielle

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Was very close to lots of cool shops and food
Stayed 6 nights in Aug 2024

8/10 Good

Kate

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Excellent location
Amazing location Very clean room Excellent bathroom Friendly reception staff Needs a TV
Stayed 2 nights in Dec 2024

4/10 Poor

Verified traveller

Liked: Cleanliness
Disliked: Room comfort
If you like camping…
Good location, clean but miniature room with no in room facilities, such as TV, closet or space to have 2 people there. If all you want to do is sleep it’s adequate.
Stayed 1 night in Dec 2024

4/10 Poor

Verified traveller

Business traveller
Disliked: Staff & service, room comfort
A very forgettable experience
A very forgettable experience. Extremely small room with uncomfortable bed, no TV or radio/ speaker, no fridge, no storage, horrible shower and for a price that's not very cheap. Will definitely never be back again.
Stayed 1 night in Nov 2024

10/10 Excellent

Bethany

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Amazing location, staff, comfy beds, nice and quiet!
Stayed 1 night in Dec 2024

2/10 Terrible

David, Pompano Beach

Travelled with group
Liked: Cleanliness
Disliked: Amenities
the property boasts extremely small rooms. we had to request new rooms as soon as we arrived. they are not designed for two people. there is no closet space, no shelves, no ledges. the bathrooms are tiny and there is no shelf space in them. if you are there for more than a night this is not the place to stay.
Stayed 4 nights in Nov 2024

10/10 Excellent

debra

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great position. Rooms clean. Staff friendly
Stayed 1 night in Nov 2024

6/10 Okay

Verified traveller

Liked: Cleanliness
Perfect location but lack amenities
Pros: The location is perfect! It’s right next to Leicester Square and the Northern Line underground is just across the street. The bed was very comfortable! The room was also clean. Cons: There’s no shelving units or racks to put your stuff, they do have the space, so I don’t understand why they didn’t even install a few wall shelves. They really need to add more shelves/storage in the bathroom! The lighting is weird in the room… you can either turn on or off all the lights at the same time! You can just leave one light turned on. Verdict: I didn’t interact with the staff, so not sure how helpful they are. I love the location but for US$350 a night for a room without tv and basic amenities, I am not sure if I would return. If they put in more storage units, I may consider staying there again. Get rid of that rabbit thingy and just install a shelving unit already pls!
Stayed 2 nights in Nov 2024

6/10 Okay

Verified traveller

Business traveller
Liked: Staff & service
Disliked: Room comfort
Stayed 3 nights in Nov 2024

10/10 Excellent

Deyby

Stayed 6 nights in Oct 2024

6/10 Okay

Kenneth

Liked: Cleanliness
Stayed 7 nights in Nov 2024

10/10 Excellent

ALYSON

Liked: Cleanliness, staff & service, property conditions & facilities
Clean, basic, functional hotel, in the heart of central London. Very friendly reception staff. Would stay again.
Stayed 3 nights in Nov 2024

6/10 Okay

Rebecca

Travelled with family
Disliked: Amenities
Close to food, sites and shopping.
Stayed 2 nights in Nov 2024

8/10 Good

Jackie

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Pleasant Hotel
Nice hotel good position for sightseeing Covent Garden, Leicester Square, Trafalgar Square all within easy walking distance. Rooms would benefit from tea /coffee making facilities in room. Bed was very comfortable, we were in a disabled room so had a large bathroom. Hotel has a rooftop bar / restaurant so lovely view of the Shard, St. Paul’s and London Eye. I would stay at this hotel again if in London.
Stayed 2 nights in Nov 2024